A Case Study on the Motivation for Using Acceler8

Abstract

Coworking spaces, which are perceived to support new employment trends (e.g. freelance, startups, entrepreneurship), have emerged in the Philippines. This study explores why professionals access a coworking space, which is a developing concept in the country. Data used in this qualitative study were derived from semi-structured interviews of the manager and users of Acceler8, who were selected through purposive-convenience sampling. The case study determined a description of a coworking space, using Bouncken and Reuschl’s Six Dimensions of Coworking (2016) and the recurrent themes from informants’ statements. It was found that the need for available office space, convenience of a plug-and-play system, and sense of community were the primary motivations to use a coworking space. It was concluded that the motives were contingent on the needs and professional background of the user.