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Communication Audit on the Technological Gap in the Internal Communication of the Employees in the Project Management Service of DOTC

Mangubat, Irish Precious D. (2010-04)

The study aims to find out the relationship between Technological Gap and Internal Communication by answering the main question, “What is the Communication Audit of the Technological Gap in the Internal Communication of ...

Correlation between factors of Organizational Attractiveness and Employee Retention in Philippine General Hospital

Parayno, Rena Ayessalyn A. (2010-04)

The role of Organizational Attractiveness in the retention of an employee is important because it contributes to attract potential employees and retain existing staff. Moreover, attractiveness is important to set a competitive ...

Fuel Success: Upward Hierarchical Influence of Immediate Superior as Moderator of Subordinate Satisfaction with Supervision and Subordinate Job Satisfaction of Employees in Petron Corporation

Ortiz, Ma. Lourdes Z. (2010)

Influence tactics are goal-oriented behaviors that individuals use to obtain desired outcomes. Thus, it is important to understand immediate superiors’ use of upward influence and its effects on organizational outcomes ...

Direct Marketing for Services: Understanding Customer Attitude towards the University of Perpetual Help and its Door-to-Door Direct Marketing And its influence on Purchase Intention

Eusebio, Arven Plaza (2010-04)

This study is aimed at finding the interconnection between direct marketing and services by knowing the attitudes customers have of direct marketing efforts employed by services or service-oriented firms. This shall be ...

Chronemics in the Workplace: The Relationship Between Temporal Behavior and Performance of Rank-and-File Employees in Insurance Company C Head Office

Mailom, Dominique Anne M. (2010-03)

This study answers the question “How does temporal behavior influence the performance of the rank-and-file employees of Insurance Company C Head Office?’’ The researcher aimed to identify the levels of temporal behavior ...

Green Marketing: A Qualitative Study on the Use of Environmental Information in Developing Green Marketing Initiatives in the Banking Industry

Remorin, Ma. Consuelo Rabaya (2010-04)

The reality of global warming or climate change is becoming more real as unusual phenomena occur in the environment. The research study aimed to know how the Development Bank of the Philippines (DBP) and Land Bank of the ...

Intrapersonal Communication As A Stress Management Tool The Perceived Effects On Employee Productivity In Cut Unlimited, Incorporated

Wenceslao, Consuelo Mariquit Soriano (2002-03)

Stress, or the demands and pressures perceived as endangering one's health and general well-being, as well as its effects, has become a great concern among many individuals. One particular place where the negative outcomes ...

Different Minds, Same Profiles: A Comparative Study on the Organizational Commitment Profiles of Growth and Fixed Mindset Call Center Agents

Velasquez, Mylene Grace V. (2009-10)

The focus of the study was the comparison of the organizational commitment profiles of selected call center agents with different mindsets as defined by Dweck (2006). The design for this study called for the identification ...

Self-Awareness as a Tool in Effective Facilitation of Group Communication Among Leaders of Three University-Based Student Organizations

Rodriguez, Monika Sarah (2006-04)

The study was explicitly designed to identify any relation of self-awareness and communication style of student leaders to effective group communication as perceived by the members. Student leaders from three different ...

OPEN BOOK MANAGEMENT: A Case Study on Stellar Global Solutions Philippines

Villano, Michael John T. (2009-03)

Open Book Management or OBM is based on a book by Jack Stack entitled The Great Game of Business. It seeks to solve the problem between improving productivity and employees’ needs by taking into consideration openness, ...

The Role of Communication in Recruitment Process Outsourcing in Rockwell Land Corporation

Tungol, Eunice C. (2009-03)

The purpose of this descriptive qualitative study is to identify the role and the factors that determine the effectiveness of communication in the relationship between the client company and the Recruitment Service ...

A Descriptive Study on the Effectiveness of the Public Relations Tools of Adaptive Technology for Rehabilitation, Integration and Empowerment of the Visually Impaired (ATRIEV)

Severo, Dyann Bernardo (2009-05)

This research aimed at identifying how Adaptive Technology for Rehabilitation, Integration and Empowerment of the Visually Impaired (ATRIEV), a nonprofit organization, effectively uses public relations to sustain its ...

Reviewing the Rat : Evaluation of the Rationalization Plan at the National Tobacco Administration

Sampiano, Ninin Joy C. (2009-03)

The Rationalization Program (RP) of the Philippine Government was created under Executive Order No. 366 which directed a strategic review of the operations and organizations of the Executive branch. It was designed to ...

Perceived Effectiveness and Uses of Memorandum as an Internal Communication Tool on Employees of City Council of Makati, Makati City

Rodriguez, Candice Ann T. (2009-03)

All business organizations use a variety of methods to communicate. With the advent of technology, there is a wide range of communication methods and tools available for a company to use. The list includes fixed telephones, ...

Credibility of Advertising Account Managers as Perceived by Their Account Directors

Revilla, Dana Camille (2009-03)

People communicate with the goal of relaying the message effectively. This is done on various ways and is affected by many different factors. One of the factors that affect it is the credibility of the message source. A ...

The message effects of marketing public relations strategies of Adidas and Nike on recall and brand attitudes

Rivera, Justin C. (2009-04)

The main objective of the study was to determine the message effects of marketing public communications strategies of Adidas and Nike on recall and brand attitudes. The study was a descriptive study using a pre-experimental ...

Organizational Dissent and Its Perceived Effect on the Job Satisfaction of the Rank-and-File Employees of the Philippine General Hospital

Ramirez, Paula Franchesca S. (2009)

Organizational Dissent represents a vent for expressing disagreement or contradictory opinions about organizational practices and policies. It evokes dissonance which can lead to conflict thus, managerial efforts are ...

Rise of e-Newsletters and Perceived Uses in External Marketing Strategy

Pena, Lea Kathryn D. (2009-03)

Technological change related to the internet and the World Wide Web is forcing businesses to go online in order to design products and develop strategies. Recognizing the role of communication behind every marketing ...

The Perceived Effectiveness of Paperless Communication Tools Used by Globe Telecom with Its External Publics

Paraiso, Ma. Angelica T. (2009-03)

In today’s modern and fast-changing society, communication technology continues to adapt to the rapid changes of society and to innovate to adapt to these changes. Before, people are satisfied with sending letters through ...

A Descriptive Study of the Relationship Between Subordinates’ Perceived Supervisory Methods of Control and Subordinate Satisfaction with Supervision in Selected Departments of the Court of Appeals

Panganiban, Pamela Arcae L. (2009)

The researcher aimed to determine the extent to which subordinates’ perceived supervisor source/s of power is or are correlated to subordinate satisfaction with supervision in the nine departments of the Court of Appeals ...

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