Love Languages Application and Effects on Employee Motivation in Company X

Abstract

Given all the books, workshops, movies, and etc, some relationships still fail. Not just for romantic relationships, or familial relationships, but even in the corporate setting. More likely than not it is because of one simple thing: people forget to adjust their communication style to their audience. People don’t love in the way others want to be loved. Organizations deploy several kinds of motivational tactics, but just like how people speak and love differently, employees are motivated differently. This paper aims to reapply the concept of Love Languages in the Philippine corporate context and determine its possible effects on employee motivation. Using theories such as Maslow’s Hierarchy of Needs and Herzberg’s Motivation-Hygiene Theory as basis for employee motivation, the author analyzes the Love Languages with a more Organizational Communication perspective. This research used a quantitative method in measuring the motivation levels of employees of Company X before and after applying the Love Languages in the work place to determine the difference it makes in employee motivation. Results show that although there was an increase in motivation among the employees of Company X, the difference was not statistically significant. This study, however, is the first of its kind and aims to inspire future studies on applying Love Languages in other types of Philippine organizations. Moreover, a more elaborate qualitative-quantitative approach with an experimental design is recommended.